The modern corporation promises us nothing. So we promise nothing back. The fear of ‘joining’ is an aversion to dependence and it’s so widespread among people below the age of 35 that I’ve come to the conclusion that it has to be logical. That is, it is a rational response to circumstances, not some form of immaturity contingent on the defeat of the unions or the dumbingdown of university degrees.
Interesting that he describes individualisation as a "rational" response. In a way I suppose it is, it's almost like game theory. If companies shirk the patenalist approach of the past, it's not illogical for employees to reciprocate.